Darrin C. Duber-Smith, MS, MBA, is President of Green Marketing, Inc.. He has over 25 years of specialized expertise in the marketing and management profession including extensive experience in working with natural, organic, and green/sustainable products and services. Mr. Duber-Smith is a co-founder of the Lifestyles of Health and Sustainability (LOHAS, c. 1999) market/industry model. He also served as leader of the first U.S. industry task force that helped frame the Natural Products Association’s definition of natural (c. 2005).
Darrin has published over 70 trade articles and book chapters and he has given presentations at more than 50 executive-level events over the past 15 years. A frequent media contributor, Mr. Duber-Smith is Senior Lecturer at the Metropolitan State University of Denver School of Business. He is the recipient of both the Wall Street Journal’s In-Education Distinguished Professor Award for 2009 and the 2012 School of Business Dean’s Award for Teaching Excellence.
Darrin is also author of :